London's Battersea Evolution played host last night to the prestigious Sport Industry Awards 2008, the largest corporate event of its kind in Europe.
Organised by the Sport Industry Group, the annual ceremony honours commercial achievement in British sport marketing, PR, sponsorship and media.
Sporting luminaries were also present to distribute the awards, or collect prizes for lifetime achievements.
The black tie ceremony was attended by more than 1,200 guests, with corporate catering provided by Smart Hospitality.
Budweiser and Michelob Ultra were the official beer suppliers, with Hardys providing the wine.
The awards were hosted by sports presenter Gabby Logan and rugby giant Martin Bayfield. The gongs themselves were designed and crafted by Thomas Lyte.
Ernst & Young, HSBC and Virgin Atlantic were the corporate event's key sponsors.
Proceeds from a charity raffle will be given to Sports Aid in order to help support the sporting aspirations of young stars around the country.